Hey, I’m Genny, an NYC-based copywriter who’s spent the last 11 years in the wild agency world trying to find the sweet spot where the digital and real worlds collide.

Over the years, I’ve helped athletes perform better, started shooting 35mm film, powered NYC, created a crowd-sourced song, got told off by the MTA, challenged The Mountain, kept every notebook I’ve ever used, launched the Netflix of podcasting, pitched a script about pigeons, changed the red carpet conversation, wrote more inclusively, and so much more. Let’s chat!